Optimize GTM Processes and Drive Results with MoPs & RevOps Experts.

Justify your marketing investment with the right analytics

We understand the significant investment companies make in their tech stack to drive scalable campaigns and achieve substantial ROI. Our expertise lies in rapidly enabling these capabilities and optimizing internal processes, ensuring that your marketing and sales efforts are perfectly aligned for maximum impact.

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RevOps | Marketing Ops

Database Management

Gain confidence your data is accurate and reliable
Audit your CRM data for detailed insights on data vulnerabilities.
Train your team to use data to make better decisions
Capture the right marketing/sales data needed for reporting

Tech Stack Management

Audit your full stack to find gaps and tech that can be removed or optimized
Implement and/or optimize the optimal marketing and sales tech stack to support your team and GTM strategy.
Optimize the data flow across your entire stack

Process Optimization

Develop the core processes that convert buyers into valued customers.
Convert more pipeline with instant speed to lead
Optimize your sales handoff and scoring
Optimize your sales process in CRM for sales efficiency

Segmentation

Identify and implement segmentation strategies.
Customize CRM fields and align with marketing forms for better reporting, targeting and messaging.

Compliance Standards

Create or optimize a governance program.
Ensure your data & analytics are accessible, trustworthy, & actionable.

Analytics

Create the right architecture, attribution, and analytics framework to enable reliable and easy to use reporting.
Build the right data models to track the metrics that matter most

Within a very short amount of time, pHLogic was able to make significant improvements to our database. We have new data coming into our CRM regularly, pHLogic gave us a strategy to import these lists that will match against existing records, eliminating duplicates and standardizing data going forward.

Alex Sherrod, Head of IT and Sales Ops at Transit Technologies

Why Data Quality Matters

75%

data mismanagement leads to dubious internal processes

75%

reported duplicate and/or inadequate outreach driven by poor data quality loses their company customers

50%

reported duplicate and/or inadequate outreach driven by poor data quality loses their company customers

64%

would consider leaving their current role if additional resources are not allocated to a robust CRM data quality plan

Work with Experts

We’re data and operations experts dedicated to proving value and maximizing the revenue impact of your marketing, sales, and customer success departments.

Since 2012 we have helped fast growing B2B companies bring products to market, creating demand and driving sales success. Let's discuss how we can help you!

“Any company serious about accelerating their growth with actionable data should have a conversation with pH Logic”.

Dirk Munson

Associate Director, Verizon Connect